Thursday, August 21, 2008

Happy Vader?

The kids were off school today and I ended up staying home with them. So I did what any good Dad does on a day like that, we went to McDonalds!
I was thrilled to see that there were "Star Wars" toys in the Happy Meals. A kindly Mc-employee even gave me one which will soon take up residence in my office. I was struck though when I looked at one of the Happy Meal boxes my kids got. It featured the head of Darth Vader and in big letters the words "Happy Meal." It just seemed a bit strange seeing Vader and the word "Happy" in such close proximity. I mean, Darth Vader just isn't a happy guy. But I suppose the folks in the Mc-marketing department figured that calling it the "Burned to a crisp and stuffed into a walking iron lung meal" just didn't have the same ring to it.

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